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Santiago de Surco
Carlos Capurro

Carlos Capurro

Experto en Desarrollo de Mercados
Santiago de Surco, Lima

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Sobre Carlos Capurro:

Experimentado profesional bilingüe en inglés, en el área de gestión y desarrollo de mercados regionales con amplia experiencia trabajando en Estados Unidos y Latinoamérica. Conocimientos en penetración y consolidación de mercados brindando agilidad en la aplicación de estrategias de mercado. Habilidades de negociación, análisis y representación corporativa estableciendo fructifica relaciones comerciales con clientes y dentro de organizaciones. Conocimiento de IA y procesos de automatización aplicados al marketing.

Experiencia

KLEVEX- Fort Lauderdale, FL (2020-Present)

SVP – Digital Business Development

 

Spearheaded growth and scaling initiatives by promoting cutting-edge Software as a Service (SaaS) solutions tailored to Small Businesses in the Stone Industry.  These solutions aim to boost immediate revenue growth, streamline new client acquisition initiatives, elevate efficiency and achieve remarkable results through the seamless integration of human expertise with the power of automation and AI utilization.

 

  • Incorporating third-party technologies APIs to our branded customer relationship management (CRM) system enhancing the software-as-a-service (SaaS) capabilities to enhance clients' reach and online presence, while simultaneously reducing the time required to achieve target goals.
  • Engaged in consultative sales aiding customers forge powerful strategic marketing initiatives, impacting ROI and reducing drastically costs. 
  • Implemented a chatbot using NLP techniques, reducing customer service response times by 30% and improving user interactions.
  • Harness AI to solve real-world problems for customers improving business outcomes through language understanding and automation. 
  • Built digital marketing systems that aided clients in capturing, nurturing, and closing new business by enhancing tools like workflows, funnels, and chatbots.

 

IAVI - International Audio-Visual Inc. (2012-2016) ** ALMO acquired IAVI in April 2016

ALMO PRO AV - Fort Lauderdale, FL (2016-2019)

Sales Consultant and Account Manager for Global Division

 

Almo was the largest US distributor for professional audiovisual solutions, offering tier-1 brands, and cutting-edge product integration to Pro-Av Integrators in the US and Latin America. In this role, I was responsible for over 200+ Pro-Av and Broadcasting integrators. I worked closely with them by assisting in a variety of projects that required tier-1 equipment but also close collaboration with manufacturers to reach the ideal technical outcomes. This role helped me build strong relationships and networking skills, as well as the ability to develop and execute complex sales strategies.

 

  • Sales: Achieved goals by constantly increasing sales by no less than 35% year after year. 
  • Account Manager: As a sales consultant I consistently updated clients on emerging technologies, and industry trends by participating in regular product training sessions while also engaging in client visits across Latin America and trade shows. 
  • Technical Sales & Account Manager: Illustrated a strong grasp of conceptual thinking in conjunction with practical expertise in the implementation of cutting-edge technology applications ensuring projects met all technical specifications.
  • Customer Success Manager: Help integrators achieve their business goals in a timely fashion ensuring a high level of satisfaction with Almo's products and services which fostered a robust working relationship of trust that led to recurring business.
  • Project Manager: Oversaw the successful completion of AV projects from start to finish. This fostered a proactive synergy that empowered the relationship between us, clients and manufacturers, a proactive synergy that empowered us to assist our clients in securing critical bidding projects.

Educación

BS, Economics, University of Oregon  USA

Profesionales que compiten con Carlos

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