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Sr. Specialist In Store Communications - Lima, Perú - adidas
Descripción
Purpose & Overall Relevance for the Organization:
Be the owner of planning, designing, and executing the best consumer experience in the wholesale market for adidas through in store communication tools. This is achieved by having a flawless execution at our point of sale that is in line with adidas GTM calendar and local market requirements.
Key Responsibilities:
· Receiving and adapting Global campaigns to market needs and ensure a proper roll-out
· Correct execution and implementation of campaigns according to the local trade marketing calendar
· Tracking projects & improving execution processes
· Drive consumer conversion to sales / Activations & events / CRM programs at Point-Of-Sale
· Controls and updates image portfolio at Point-Of-Sales / Shop-in-Shops to ensure we constantly offer the best experience to our consumers
· Communication and coordination with Agencies
· Tracks and reports results of campaign activation, best practices, sell out, to Trade Marketing team
· Provide feedback/reports and KPI ́s in a consistent manner
· Act as a business contact for external parties (agencies and suppliers)
· Ensure full alignment with Visual Merchandising for roll-out campaigns and regular execution at the point of sales
· Ensure compliance with budget
Knowledge Skills and Abilities:
· University degree in Business Administration, Marketing, Industrial Engineering or related.
. Advanced English Level.
. Intermediate Excel Level.
· Broad and deep theoretical understanding of functional area
· Minimum 2 years experience in job or job function
